Essentials 4-6

Speaker Leverage and Logistics || Roles and Responsibilites || Registration Logic

Your Instructor


Heather Mason
Heather Mason

Heather founded Caspian Agency in 2005. Her expertise in the innovation and social good business space have led to successful projects for the Skoll Foundation, Oxford University, the Rockefeller Foundation, San Diego Zoo, United Nations, Keurig Coffee and Participant Media, among many other high-impact organizations.

Heather created the Caspian 10 Essentials methodology to ensure business goals could be consistently mapped and met. The Caspian 10 Essentials are now a training program taught internationally for clients including Oxford University, Swansea University, Kew Foundation and Impact 2030.

Heather is a board member of Social Venture Network (SVN), is a member of SPIN, and has been featured in Collaborate and Successful Meetings magazine.

Heather as also spoken at CVENT Connect the past three years, undertaken webinars and podcasts. She has also been named Top 500 Event Producers of 2018 by BizBash.


Courses Included with Purchase



Essential Four || Speaker Leverage and Logistics
Brainstorm and then acquire speakers who fit and enhance your content plan. Track all elements to make the speaker experience smooth from start to finish
Heather Mason
$149
Essential Five || Roles and Responsibilities
Define the individual responsibilities of all team members (including the client's team and yourself) to efficiently and effectively operate as a team.
Heather Mason
$199
Essential Six || Registration Logic
Registration is a critical process that should not be undervalued, as it leverages the event goals and leads to measurement of the ROI.
Heather Mason
$199

Original Price: $547


Frequently Asked Questions


When does the course start and finish?
The course starts now and never ends! It is a completely self-paced online course - you decide when you start and when you finish.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.
Does this course fulfill any continuing education credits for Certified Meeting Planners?
Yes it does! Caspian Agency is a CMP Preferred Provider of Continuing Education. For more information on how to submit for credits, contact [email protected] or visit https://www.eventscouncil.org/CMP

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